Overview
Our new service is designed to optimize your direct mail marketing campaigns. Leveraging data analysis, our 'Done With You' strategy focuses on refining your postcard templates and messages to improve and increase lead generation. Our comprehensive service includes customizing, analyzing, coordinating, reporting, and continuously improving your postcard campaigns. This approach aims to efficiently utilize your resources while achieving optimal campaign outcomes with Direct DataMail.
Benefits of Direct Mail Done With You
- Proprietary Dynamic Designs: (click here to see a sample): We craft attention-grabbing postcards designed to resonate with your target audience. That includes targeted messages based on distress points, personalized testimonials, and avatar-based AI-generated images.
- Performance Analysis: We undertake detailed quarterly reviews of your campaign results, facilitating strategic enhancements for better performance.
- Seamless Coordination: Our team ensures flawless execution and timely delivery with your selected vendor, ensuring your campaign stays on track.
- Performance Reports: With our comprehensive performance reports, you gain a clear understanding of your campaign's effectiveness.
- Continuous Optimization: Using your feedback and our expertise, we continually enhance your campaign results.
- Preferred pricing: Our exclusive agreement with the best mail houses allows you to pay the absolute best prices per mail.
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Pricing
Our pricing structure is designed to be clear, fair, and flexible to accommodate your specific budget and direct mail needs.
Management Fee:
We operate on a management fee structure that is the higher amount between $500 and 15% of your direct mail budget. For instance, if your direct mail budget is $2.000, our management fee will be $500. However, if you decide to increase your budget to $4.000, our fee becomes $600. Please note, that this is our early adopter pricing, and a minor increase may occur in the future.
Direct Mail Costs:
Based on the volume of your order and the vendor you choose, the costs are as follows:
Direct One
1,5K - 2,5K | 2,5K - 5K | 5K - 10K | 10K - 20K | 20K - 35K | 35K+ | |
|---|---|---|---|---|---|---|
Postcard 4x6 | $0.541 | $0.501 | $0.481 | $0.466 | $0.456 | $0.451 |
Postcard 4x6 (Google Streetview) | $0.561 | $0.521 | $0.501 | $0.486 | $0.466 | $0.461 |
Postcard 8.5x5.5 | $0.607 | $0.567 | $0.547 | $0.537 | $0.532 | $0.522 |
Postcard 8.5x5.5 (Google Streetview) | $0.627 | $0.587 | $0.567 | $0.554 | $0.547 | $0.537 |
| Check Letter (First Class) | $0.85 | $0.82 | $0.79 | $0.75 | $0.74 | $0.723 |
| Check Letter (Standard) | $0.68 | $0.65 | $0.62 | $0.59 | $0.57 | $0.554 |
Yellow Letter HQ
Format | 1k-2.5k | 2.5k+ |
|---|---|---|
| 4.25 x 5.5 Postcards (*) | $0.55 | $0.501 |
| 8.5 x 5.5 Postcards (*) | $0.58 | $0.567 |
| Check letter windowed envelope | $0.79 | $0.798 |
| Pressure seal check letter | $0.82 | $0. |
| Letters/Handwritten Actual pen-to-paper envelope and Printed letter | $1.40 | $0.84 (**) |
Extras:
Street view included for all postcards (*)For handwritten actual pen to paper, add $0.35 for a handwritten note (300 characters) (**)
Frequently Asked Questions (FAQ)
- What does the management fee cover? The management fee covers custom designs, quarterly results analysis, design and logistics coordination with your direct mail vendor, performance reports, and continuous optimization based on data and your feedback.
- How can I kickstart with Direct DataMail service? To start, fill out our onboarding form. Post receipt of your details, our team will immediately take over and guide you through the next steps.
- What inputs do you need from me for optimization? We require your calls, appointments, and contracts from Direct Mail for continual optimization of your results.
- Can you handle all the aspects of Direct Mail? Absolutely! From the design and the frequency, right through to coordinating drops with the Direct Mail vendor, we've got everything covered.
- Which Direct Mail vendors do you support? At present, our service integrates seamlessly with Direct One and YellowLetter. We are continuously looking to expand our compatibility with other vendors.
