Rapid Response is a powerful service designed to help you connect with high-potential prospects automatically and immediately—before your competitors do. It identifies new opportunities outside your regular fulfillment lists and sends branded letters on your behalf, giving you the edge to make the first move.

"If you're not first, you're last." Talladega Nights: The Ballad of Ricky Bobby (2006)

Key Benefits

First-Mover AdvantageReach sellers before anyone else by reacting instantly to new distress data.

Boost Conversion RatesTimely outreach increases your odds of getting callbacks and closing deals.

Effortless AutomationLet the system handle initial contact while you focus on follow-up and closing.

Feature Details

Letter Delivery Options

  • Standard (9–11 business days): $1.08
  • First Class (5–9 business days): $1.39

CustomizationUse our templates or personalize them with your:

  • Logo
  • Colors
  • Messaging
  • Contact details

Feedback-DrivenYour feedback during the beta phase helps shape improvements in pricing, performance, and tools.

How It Works

1. Set Your CriteriaDefine counties, property types, and distress filters that trigger a letter.

2. Assign a Monthly BudgetChoose how much you want to spend per month. The system automatically stops once you reach your budget cap.

3. Customize Your LetterPersonalize our templates with your branding, phone number, and call-to-action.

4. Automatic OutreachAs soon as a matching property is identified, the system sends a letter—no manual input needed.

5. Track ResultsEach letter includes a unique tracking number so you can monitor responses.

Getting Started: Next Steps

Schedule a Configuration CallMeet with our team to define your targeting and setup needs.

Submit Custom BrandingSend us your logos, preferred colors, and messaging style.

Launch & MonitorOnce configured, the system will begin sending letters automatically based on your triggers.

Share FeedbackWe’ll use your input to refine the system and improve overall performance.

Frequently Asked Questions

1. What does “outside the usual fulfillment window” mean?It refers to leads identified outside of your monthly list delivery, using distress criteria in real-time. Rapid Response can trigger outreach even between regular list cycles.

2. Is there a fee to use the beta?No, there’s no software fee during beta. You only pay for the printing and mailing of each letter.

3. Can I fully customize the letter?Yes. We encourage full customization including:

  • Logo
  • Personalized message
  • Branded layout
  • Custom phone numbers

4. How can I track performance?We include a dedicated tracking number on each letter so you can monitor which calls come from Rapid Response.

5. What happens after the beta?Based on your feedback, we’ll finalize the tool’s features, pricing, and structure. You’ll be invited to continue with the full version.

Contact & Support

Reach out to us at support@8020rei.com to schedule your Rapid Response setup call. We’ll help you configure your criteria, templates, and tracking — so you can start generating inbound leads right away.

Want a Visual Guide?

Check out the attached video, just click to watch and see how to set up Rapid Response step by step.