Overview
- Response Rate: Aim for a response rate between 10 and 15%.
- Key Performance Indicators (KPIs): Establish KPIs based on the properties engaged. Our goal is to engage in a conversation with one Decision Maker (DM) for every 10 properties we approach.
- Checklist and Skip Tracing: Implement a comprehensive checklist and conduct skip tracing effectively.
- Lead Generation: The ratio of properties engaged to leads generated should be 100:1. This means for every 100 properties we engage with, we aim to generate one lead.
- Contract Generation: Every 50 leads should ideally result in one contract.
- Market Variances: Understand that some markets are more challenging than others. Adapt your strategies accordingly to deal with these variances.
- Contract to Deal Conversion: Strive for a conversion rate of 85%. This implies that we aim to close 8 deals for every 10 contracts we secure.
