Glossary & Reference
Definitions of key terms, acronyms, and data field reference.
Key point — This dictionary defines every term used across the 8020REI platform, tools, and services. Use it as a quick reference when you encounter unf...
Fri, 3 Apr, 2026 at 8:05 PM
Key point — Three fields drive your daily prioritization: Lead Score (1-10, likelihood of engagement), Distress Level (High/Medium/Low), and Deal Stage ...
Fri, 3 Apr, 2026 at 8:05 PM
The Contract-to-Close Ratio measures what percentage of contracted properties reach the closing table. Industry average is ~85%. Below 80% signals problem...
Fri, 1 May, 2026 at 1:47 PM
Five numbers define your funnel health: 10-15% response rate, 1 decision maker per 10 contacts, 1 lead per 100 properties, 1 contract per 50 leads, 85% co...
Fri, 1 May, 2026 at 1:47 PM
Key point — The General Prospects Analysis Report compares your lead data across sources in a single Looker Studio dashboard. It shows which prospects w...
Fri, 3 Apr, 2026 at 8:05 PM
The Sold Property Report compares market activity in your contracted counties over a two-year window, isolating seasonal trends by comparing identical mon...
Fri, 1 May, 2026 at 1:48 PM